Blog Archives

Archive for the ‘Blog’ Category

Bridging The Gap

Wednesday, May 22nd, 2013

Getting Old And New Marketing Mediums To Work Together
- by Andrew Vesey (Published in GlobalCMO The Magazine)

GCMO_May

 

Hands up those of you who are content to be trapped in no-mans land, in the constant battle between the Marketing mediums of the past and the leading edge technologies and innovations of today… Continue reading

Time For A Vision Checkup

Wednesday, May 15th, 2013

Making Sure Your Brand Meets Your Vision
- by Andrew Vesey (Published in Brand Quarterly)

Brand Quarterly

A strong and consistent Brand is great. 
In fact, it’s what we all want, right?

But what good is this Brand Strength and Consistency without Direction?

If your Brand message is focused in the wrong direction… Continue reading

Brand Quarterly May 2013 – Out Now

Monday, May 6th, 2013

Brand Quarterly May 2013

In This Issue:

  1. • Get Back your Time By Systemising Your Brand And Marketing
  2. • Managing Change
  3. • Take Part In Our Reader Survey
  4. • The Rise Of The Personal Brand
  5. • Is Your Brand A Social Standard Bearer?
  6. • Learning Your Brand Etiquette
  7. • Improving Your B2B Sales Process

Published In Global CMO The Magazine

Wednesday, April 17th, 2013

GCMO

Featured in Global CMO The Magazine this month is Andrew’s article ‘Implement Or Die’ – where he advises marketers how to get beyond the strategy and into the doing.

Here’s a preview of the article below.

To read the full article click here

 

Implement Or Die
by Andrew Vesey

Let me ask… Continue reading

Happy New (Financial) Year

Monday, April 1st, 2013

Scotland New Year

One year ago today (yes on April Fool’s Day) Andrew and I left New Zealand to expand Vesey Creative into the UK!

After starting our adventure spending a few weeks each in Australia and Dubai, we finally arrived – our first time on the other side of the world…

Making Scotland our base, we’ve been warmly… Continue reading

Brand Quarterly – Feb 2013 Issue Out Now

Tuesday, February 5th, 2013

Brand_Quarterly_2_2_Feb2013

In This Issue:

  1. • Use Your Brand To Build Your Business
  2. • Franchising As A Global Growth Strategy
  3. • Who’s In Control Of Your Brand?
  4. • Time To Give Your Brand A ‘Vision’ Checkup
  5. • Branding And Small Businesses
  6. • An Exit Strategy Can Grow Your Business